You have hit the networking lunch and after-5 drink circuit with authority. So you’ve made a few connections some of which you get along with pretty well. Nicely done. But what comes next? I never did like common networking because there is an ending point to it all. The need meets the filler of said need. Done. Kind of anti-climactic if you ask me. No, I’d rather opt for an on-going exercise. Now give that exercise a forum. A place, be that virtual or actual, where the currency shared and bartered is the process of thought, not simply the fulfillment of needs. Welcome to the Creative Collective!

It’s time to assemble your creative “crew”. That even closer inner circle within your network with whom you may have an even better vibe with than most. Imagine that you put the most trusted, most active members of your network into a room with the only task being to add to any discussion by sharing what they know and think based on their knowledge-base and experience. Not asking they to make a leap into places unknown. Simply giving them the forum to share ideas, opinions, knowledge and creative thought. It’s in this entire process that you will find a much more valuable and important function for your network. The fusion of the creative process and the information shared make for a powerful tool of reference for just about any situation from career advice to technical support. Now note: Here’s where having a trusted circle of Creatives in your network comes into to play. The simple fact is that if someone in your immediate “crew” doesn’t have an answer or information for you, someone in their own personal crew might and so that overlap of information and knowledge-base explodes into a vast well-spring of know-how and even more importantly, an expanded resource of varying creative thought processes.

At this point the information, the ideas, the thought processes, even the creative vibe itself are all just waiting, begging to be shared. The framework for information sharing is insane these days, even in average everyday living. From SMS, MMS, internet, wi-fi and varying data connection options, passing a quick word or sharing a hot idea bares very little difficulty at all. As a matter of fact the opposite holds true that actually takes more effort to avoid contact than it does to find a way to connect. And let’s not forget that good old fashion stand-bys like the meet-up and the phone call are still crazy effective. With these means of communication and connectivity you could ask any question and you stand a great chance of getting not just answers, but creative, innovative timely answers to just about any subject. Software shortcuts, ink behaviors on certain paper stocks, best companies for storage devices… hell even the best way to marinate a steak. I am willing to bet you get some creative feedback.

Now you may be wondering why you need a real-time, living reference guide? Well that’s a simple answer. Adaptability, trust and time. The very nature of dated materials is such that they become just that… dated. History, the second after a date has been put to it. Any reference guide is on it’s way to being outdated the day after it is printed. Secondly, we’re not talking the laws of physics here. The ability to adapt and find work-arounds and new methods often has roots in some kid breaking a rule or two and doing what feels more natural. We break the laws of physics and we fly off into the void. Break a few design rules and you might have a new technique. That’s the kind of thought you want from people in your collective. That’s not to say that the information contained within reference materials isn’t valid for some time to come but new answers, methods and processes are being figured out all the time. Lastly, it saves time to be able to call on someone who may already know and/or point you to a specific source for info rather than the time it would take to look it up from zero yourself. But remember come to the party with some treats of your own. No one like an info mooch!

Your creative collective being a diverse group of creative and professional individuals, can function as a living, breathing resource. From action-script, print techniques, or even the how to get eel sauce off of your custom sneakers, the answers you seek or the creative spark you desire could be resting well within your grasp. But that takes us back to the beginning and begs the same question we asked last time:

How often do you actually plug into your so-called network?



A self-described "Creative", Steve G. specializes in identity design, branding and speed-walking against grannies at the mall.
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Comments

Graphic designer
December 1, 2007 - 1:28pm

thanks for the Creative Collective information :)

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April 23, 2008 - 6:18am

Great article!

I teach design subjects at high school level and will definitely be sharing these tips with my classes and other faculty.

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May 7, 2008 - 9:13am

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July 10, 2008 - 10:00am

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July 17, 2008 - 9:11am

That’s the kind of thought you want from people in your collective. Thanks a lot

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August 8, 2008 - 8:13am

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October 8, 2008 - 8:16am

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October 8, 2008 - 8:16am

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October 8, 2008 - 8:17am

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October 16, 2008 - 2:14am

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November 13, 2008 - 10:40pm

Its a difficult task to forum a regular online network of creative professionals that keep the group going. Ultimately some members are going to get a lot more out of the group than other, those that don't get so much will start to feel reluctant about spending so much time contributing if the time spent doesn't benefit them. It's a nice thought however.

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November 15, 2008 - 1:20am

I had trouble finding this information on the Internet!
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November 17, 2008 - 1:56am

A better choice if the whole group are your friends!

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November 17, 2008 - 1:58am

Every designer is creative in his own way, making a group of creative collective is not a simple task, it could happen that everyone drags the blanket to his own side!

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November 21, 2008 - 5:17pm

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November 21, 2008 - 5:52pm

That’s the kind of thought you want from people in your collective.

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November 21, 2008 - 6:22pm

hell even the best way to marinate a steak. I am willing to bet you get some creative feedback.

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November 21, 2008 - 6:36pm

Your creative collective being a diverse group of creative and professional individuals, can function as a living, breathing resource.

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November 25, 2008 - 1:52pm

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December 3, 2008 - 4:39am

These are very interesting information.

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December 4, 2008 - 12:36am

Hey, this seems like a creative circle. I enjoyed the idea of having a "crew" of people. Not only for the security of your company, but to gain help from other people who are outside your company.

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December 4, 2008 - 9:47am

mirc, it could happen that everyone drags the blanket to his own side

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December 4, 2008 - 10:01am

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December 7, 2008 - 11:39pm

information, best regard Steven !

"Lida Dai Dai Hua Jiao Nang Seo Yarışması"
December 7, 2008 - 11:40pm

teach design subjects at high school level and will definitely be sharing these tips with my classes and other faculty.

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December 8, 2008 - 8:49am

Do you offer trainings via Skype? I admire you and your knowledges. I am sure you wuld bring my employees a lot!

Teknoloji
December 10, 2008 - 8:26am

Much appreciated!

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